Project Description

Be Beautiful Boutique is an online store focusing on haircare and beauty products. Their offerings are characterized by being cruelty-free and vegan, catering to a conscious consumer base. The website features a variety of brands, including ColorWow, L’Oreal Professional, Olaplex, ORLY, OPI, Nails Inc, Hairinque, PURC, Moroccanoil, Pureology, Head Jog, Olivia Blake London, Wella, Voesh, and St Tropez.

The site showcases a range of products, each described with its benefits and features. For example, ColorWow products are promoted as top-selling professional items suitable for all hair types, boasting features like being sulphate, paraben, gluten, and cruelty-free. Olaplex products are highlighted for their bond-building technology that repairs and strengthens hair. Hairinque offers organic hair care solutions, emphasizing the preservation of hair’s natural beauty.

The website layout is user-friendly, with a clear menu for navigation. Categories include “Shop All,” “Brands,” and specific product types. Each product listing provides detailed information, including price and a description of its benefits and use. The site also promotes conscious haircare and beauty, emphasizing its commitment to cruelty-free and vegan products. Additionally, contact information and social media links are provided for further engagement and support.

Shopify new design

CRM integration

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